ECR InStore InSights 2026

Discover How Retailers Are Transforming the In-Store Experience

ECR InStore InSights is a new biannual publication from ECR Community featuring practical examples of retail innovation from around the world. Through real case studies, it showcases how retailers, manufacturers and solution providers are enhancing shopper experiences, driving category growth and delivering measurable business results.

Featured in the First Edition

Explore 12 inspiring case studies from Ireland, Italy, Greece, China, France and Switzerland, covering some of the most innovative developments in physical retail today. From immersive brand activations and retail media campaigns to autonomous stores, sustainability initiatives and fulfilment technology, the publication highlights what's new and what's working in-store.

Key Themes

  • Shopper Marketing
  • Retail Media
  • Category Management
  • Sustainability
  • Store Operations
  • Automation & Technology
  • Omnichannel Retail
  • Convenience & Fulfilment Solutions 

Why Read InStore InSights?

Gain fresh inspiration from real-world examples that demonstrate how businesses are reimagining stores as brand destinations, media channels, service hubs and fulfilment centres. The publication offers actionable ideas that can be adapted across markets and retail sectors. 

About ECR Community

ECR Community is the global network of national ECR organisations, connecting retailers, manufacturers and industry partners to share best practices, foster collaboration and accelerate innovation across the consumer goods industry.

Download the inaugural edition and discover the future of in-store retail innovation.

ECR Instore Insights 2026