Category Management: Yesterday, Today & Tomorrow
Ché McGann2021-01-13T21:39:20+00:00An ECR Community Review of Current Practices in Category Management 2020. ECR Community
An ECR Community Review of Current Practices in Category Management 2020. ECR Community
The Consumer & Shopper Journey Framework has been developed by representatives from retailing, manufacturing,
During periods of such dramatic changes in global consumer behaviour as witnessed over recent
Supply chain management is aimed at providing the end consumers with the products they
This report seeks to build on the 8-step model for category management by demonstrating
This report describes an approach that can assist retailers, wholesalers, and suppliers in developing
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